HUNGRY JACK | SOCIAL

Online Content, Digital Media

 

PROBLEM:
Hungry Jack wanted to revitalize their social channels, drive engagement and increase trial of their syrups and pancake mixes.

 

SOLUTION:
We created a series of evergreen and holiday social ads that built out their new product storyline: Make it a BreakFEAST.

 

 

By highlighting the syrup bottle's key differentiator, a microveable bottle, we were able to reposition the focus back to warm syrup

We did so while refining their tone as the clever, playful, tongue-in-cheek, authority on breakfasts.

 

 

This that type of foodporn you delete from your browser history.

ART DIRECTOR | Katelyn Berg